Well, I did some digging and found this:
"While LifeLock customers have been generally happy with the company, it has received some bad press lately. First, co-founder Robert J. Maynard, Jr. was accused of lying about an identity theft incident that he claimed was the reason he started the company. After he was called on a few other inconsistencies in his personal finances, he chose to resign from the company in 2007. Then, in an ironic twist of fate, CEO Todd Davis became a victim of identity theft himself. Someone used his widely publicized social security number to open a check-cashing loan for $500."
At this link:
http://www.lifelockreviews.com/page/2/...and this, which essentially says:
"Experian filed a lawsuit on Feb. 13 in the U.S. District Court for the Central District of California accusing LifeLock of placing bogus fraud alerts on hundreds of thousands of credit files maintained by Experian. The suit also said that LifeLock had used false and misleading advertising to entice consumers into buying its protection.
Experian is saying that LifeLock does not do enough to let consumers know that all of the company's anti-fraud services can be had for free under federal law. The credit-reporting firm claimed LifeLock is exploiting the system by being a middleman for free services including annual credit reports, removal from mailing lists, and fraud alert system. LifeLock says it helps people, but Experian is saying its only helping itself with a pay-for-free services business model."
http://www.forbes.com/2008/02/21/experian-lifelock-lawsuit-markets-equity-cx_md_0221-markets17.htmlAnd I also found this:
"Essentially, you hand over your future to LifeLock.com when you sign up for their services. This makes some people nervous because you do have to hand over your personal information and give them access to your personal information."
At this link:
http://www.report-online-scams.com/lifelock-review.htmlSo all in all, the company doesn't seem to be a terrible company per say...aside for charging people for a service that they can do themselves with ease for free or at least at a very low cost. Still, their CEO did get his ID stolen after having started the company and there is this niggling fact that you have to hand over all your sensitive information for them to protect you.
By comparison, the TSA is supposed to protect us and we hear once a week or so about how some TSA officer has been arrested for child porn or smuggling a gun into the airport, etc. Personally I'd rather be the only one messing with my sensitive information. Just like with the TSA situation, I'd rather be the only one messing with my...well, you get the picture.