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An Italian gay rights group is calling for a boycott of Barilla, the world's largest pasta-making company, after its chairman made anti-gay comments.ROME — Guido Barilla, chairman of the world's leading pasta manufacturer, prompted calls for a consumer boycott Thursday after telling Italian radio his company would never use a gay family in its advertising."I would never do (a commercial) with a homosexual family, not for lack of respect but because we don't agree with them. Ours is a classic family where the woman plays a fundamental role," Barilla, 55, said in an interview with Radio 24 Wednesday.Barilla — one of the best known pasta brands around the world — is one of Italy's biggest advertisers, and for many years has used the image of a happy family living in an idealized version of the Italian countryside, with the slogan: "Where there's Barilla, there's home."In the interview, Barilla said he opposed adoption by gay parents, but was in favor of allowing gay marriage, which is not legal in Italy. His comment about advertising was in response to a direct question about whether he would ever feature a gay family in his company's commercials.If gays "like our pasta and our advertising, they'll eat our pasta, if they don't like it, then they will not eat it and they will eat another brand," he said.
Doesn't "agree" with a homosexual family but believes homo "marriage" should be allowed? Hunh? Something got lost in the translation there, I'm thinkin'.
Guess I'll be switching brands. The radical fags and dykes compel me to choose heteropasta.
He will now be threatened to put his money where his mouth is.
You mean to tell me there's ACTUALLY an Italian gay community? And they have this much power?Phuck 'em.
Quote from: IronDioPriest on September 26, 2013, 03:58:08 PMGuess I'll be switching brands. The radical fags and dykes compel me to choose heteropasta.Not so fast IDP.The president of Barilla is apologizing for saying that he would never use a gay family in the pasta maker's ads. DOES NO ONE HAVE A BACKBONE ANY MORE?
Quote from: AlanS on September 26, 2013, 04:33:08 PMYou mean to tell me there's ACTUALLY an Italian gay community? And they have this much power?Phuck 'em.The Gay Street (Italian: Gay Street di Roma) is an area in Rome, Italy designated as a gay- and lesbian-friendly neighborhood. A 300-metre shopping and bar area in the center of the city on Via San Giovanni in Laterano, a street leading to the east flank of the Colosseum, it was formally designated in 2007. The opening ceremonies, led by the Italian LGBT organization Arcigay, were attended by celebrities and national and municipal politicians.
Quote from: LadyVirginia on September 26, 2013, 04:43:02 PMQuote from: AlanS on September 26, 2013, 04:33:08 PMYou mean to tell me there's ACTUALLY an Italian gay community? And they have this much power?Phuck 'em.The Gay Street (Italian: Gay Street di Roma) is an area in Rome, Italy designated as a gay- and lesbian-friendly neighborhood. A 300-metre shopping and bar area in the center of the city on Via San Giovanni in Laterano, a street leading to the east flank of the Colosseum, it was formally designated in 2007. The opening ceremonies, led by the Italian LGBT organization Arcigay, were attended by celebrities and national and municipal politicians.Thanks, LV, but that was waaaay more info than I ever wanted to know.
'Conservative' in America has come to be taken over by 'power.'
I . . I don't see how he could be any less offensive. He made a business decision based on his beliefs. He decided his target demographic was more important than any new business he may have gotten pandering. He was very open and very respectful. And you want to boycott him? Is it any wonder why he doesn't want that kind of intolerance in his product message?I feel like having a lot more pasta all of a sudden. . .